Featured Posts

10 Lessons Learned From AI Initiatives...

We’ve all witnessed the hype around Artificial Intelligence, and the Financial Services (FS) industry is no exception. Many are relatively new to the topic and there is much ...

Company

Our Customers Made Me a Believer

Just a few months ago, I was evaluating a number of exciting career opportunities. Pure wasn’t on my radar. I didn’t know a soul at Pure. I’ve heard ...

The Future’s Bright in EMEA

EMEA has been quick to embrace the disruptive innovation we’ve been bringing to storage since 2009. That has resulted in continued strong growth for us in the region ...

Products

Pure Does it Again with Server...

Authored by Ben Woo, Director of Competitive Intelligence at Pure   Server Virtualization is a use case found in nearly all enterprises. VMware with vSphere, Microsoft with Hyper-V, and RedHat...

Pure Hits High Marks for VDI

We are truly honored and humbled at Pure Storage to have achieved the highest scores for the Virtual Desktop Infrastructure use case in the 2018 Gartner Critical Capabilities ...

Deliver Business Continuity with Pure...

In this always-on global economy, businesses large and small must remain constantly online to maximize customer opportunity and satisfaction. It sounds simple, right?  The reality is even the ...

Applications

Empowering SQL Server DBAs Via...

The Pure Storage FlashArray’s ability to rapidly clone and refresh SQL Server databases has proven to be incredibly popular in the SQL Server community. This post introduces a ...

Industries

Getting Started with Pure Service...

Why Pure Service Orchestrator? At Pure we have been working hard to develop a way to provide a persistent data layer that is able to meet the expectations of ...

Tech & Trends

Technologist’s Perspective Part...

You may have heard a lot of talk in the industry about Artificial Intelligence (AI). We decided to partner with MIT Tech Review Insights to find out if ...