Summary
The newest member of the FlashArray//C family, FlashArray//C20, is priced and purpose-built for small and medium businesses and customers with entry-level and remote office needs. Partners can leverage the FlashArray//C to drive growth and customer success across a broad range of markets.
Today, we’re redefining the entry point for enterprise-grade flash storage.
I’d like to introduce the Pure Storage® FlashArray//C20, a new addition to the FlashArray//C™ family. Priced and purpose-built for small and medium businesses and customers with entry-level and remote office needs, FlashArray//C20 is here to set a new standard and position Pure Storage as the best choice.
Why This Matters to Our Partners
FlashArray//C20 offers all the dynamic features and performance that FlashArray//C is known for—high efficiency, easy management, and cost-effectiveness. This is a superior alternative to NetApp’s C250 and Dell’s PowerStore 3200Q. The FlashArray//C20 delivers what they can’t: a seamless and proven non-disruptive upgrade path to larger capacities, empowering customers to scale effortlessly as their needs grow.
Expansive Growth Potential for Pure Partners
The FlashArray//C20 opens up new avenues for Pure Partners to drive growth and customer success across a broad range of markets. With this new model, partners can offer compelling solutions to small and medium businesses requiring cost-effective deployments and to large enterprises scaling their edge environments. This is an ideal entry point for customers seeking reliable, scalable, and secure storage that can grow with their needs, with seamless, non-disruptive upgrades (NDU) to larger FlashArray models when the time is right. The FlashArray//C20 enables them to start small, avoid bottlenecks, and experience the ease of Pure Storage data-in-place upgrades—eliminating the need for migrations down the road.
With this launch, partners can introduce new customers to Pure Storage’s hallmark simplicity, reliability, agility, and efficiency that helps solve the most demanding data storage challenges. Existing customers who currently use the Pure Storage platform can seamlessly add FlashArray//C20 to their infrastructure, enabling smaller, targeted deployments across use cases, all within their global storage pool and under a single management pane. The result? Customers get precisely the capacity they need, no more, no less, while building on Pure Storage’s robust platform capabilities.
A Partner-first Commitment
As a 100% channel-driven company, Pure Storage is deeply committed to enabling our partners’ success. Our partners play a pivotal role in delivering the Pure Storage platform to market, helping organizations achieve digital transformation and business growth. Through the Pure Partner Program, partners can leverage the FlashArray//C to build long-term, recurring revenue streams and extend Pure Storage’s innovative technology to customers everywhere.
I’ve had the pleasure of working side by side with the most extraordinary visionaries and innovators in the industry. We’re driven by a shared vision of delivering exceptional outcomes for our customers, continually pushing the limits of what data storage can achieve. Together, let’s bring the power of Pure Storage to more customers and continue setting new standards in data storage excellence.
We’re excited to see the incredible impact we’ll achieve in the future. For additional information, check out FlashArray//C data sheet.
The Pure Storage Platform
A platform that grows
with you, forever.
Simple. Reliable. Agile. Efficient. All as-a-service.
